Keeper Solution’s Award-Winning Mobile App Design Team
The team at Drift wanted to build an app which would support a modern herbicidal spraying system. Drift App’s team wanted farmers to have all the tools and information they needed to optimise spraying, in the palm of their hands. In 2020, Drift was introduced to Keeper Solutions with a view to helping them to design and development of this ground-breaking AgTech app.
The Drift team had deep knowledge of the farming industry in the US and some prior experience in developing AgTech apps. However, they did not have the necessary expertise to design and develop the complex modular suite of software products needed to build their app.
Keeper engaged with Todd and Jen initially using the Keeper Design Sprint methodology. This is a variation of the GV Design Sprint and it enables a rapid design-focused approach to product development. During that initial phase which lasted four weeks, Keeper Solutions was able to map out the product user personas and their user paths. It quickly became clear from these workshops that a multi-tier architecture would be required. This included a back-end, front-end, mobile-app, web-app and extensive reliance on third party APIs (for field GEO data, weather forecast and payments).
Crucially, the Design Sprints set of outputs provides approximate timescales and budgets for the development of the product. Keeper was able to provide this key information because we were so deeply involved in the design phase. In Drift’s case, time was of the essence as they needed their product to be in production in time for the growing season which starts in April.
Drift swiftly pivoted from the Design Sprint to the development project.
Our development team uses an agile workflow that puts clear communication to the fore. While working on the app, our team is in constant communication with updates and builds. We work closely with the customer’s internal team, right through to deployment and adding the final product to the app store.
Building Drift’s Mobile App From Initial Design to UX/UI Development and Deployment
Our mobile app design team worked with the Drift App team, helping them to build a mobile and web app for farmers in the United States. Our team of mobile developers guided the project from the initial design to UX/UI development and deployment. The app was launched in April 2021 and is now available on the Apple App Store.
The Drift App is highly customizable and unique to each farmer. Using an intuitive map, farmers can outline their fields and those of their neighbours. Variables such as seed trait, current drift patterns, current weather conditions, seed traits planted, off-target drift acres and sprayability range are shown in the app. The app uses bordering seed traits along with the current weather conditions to generate a sprayability index. The user can also add specific elements such as what herbicides are being used, nozzle size and pump pressures and the app suggests a suitable spraying plan.
Since launch, Keeper Solutions has continued to provide mobile app support to the Drift team. This innovative mobile app is transforming the way that farmers manage their field.
Photo by Thomas Pierre on Unsplash
Photo by Tim Mossholder on Unsplash
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